We are about results, ROI, and optimizing key metrics that drive your business forward for the long haul.

We handle both strategy & execution, because the devil's in the details when it comes to direct response marketing.  We pride ourselves in having expertise across all digital & mobile marketing channels, including SEM, Web & Mobile Display Advertising, Social Media Marketing, Affiliate Marketing Programs, and Partner Marketing.  We also have in-depth knowledge and expertise mining customer insights through consumer research.  We know direct response media, as well as how to uncover key customer insights to ensure we are driving the right message, to the right audience, at the right time.

Rachel Lazar, Principal

Experience

With over 20 years of experience in marketing, Rachel's expertise comes from places like Amazon.com, RealNetworks, and DoubleDown Interactive.  She has focused her entire career on understanding the customer, driving action, being maniacally focused on the metrics, and constantly optimizing her efforts for improved efficiency & growth.  

Rachel works with an incredibly talented team of seasoned marketers, social media experts, and designers who all share her passion for delivering new customers & revenue for their clients.

The Team

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Jill Tyack
Jill Tyack

With nearly a decade of experience in digital marketing, Jill is a seasoned expert in paid search marketing, specializing in both lead generation and ecommerce. Jill is adept at optimizing campaigns to drive targeted traffic, increase conversions, and maximize ROI for clients. She has a proven track record of developing and executing successful campaigns that drive both leads and sales, leveraging data-driven insights to make informed decisions.

Erika Nagy
Erika Nagy

A digital advertising and media veteran with over 25 years experience across clients and agencies such as Nike, Best Buy, Nordstrom, aQuantive, Publicis, and Microsoft. Erika has extensive expertise maximizing ROAS for clients and ensuring best practices are leveraged across every ad placement. A true performance marketer at heart, she ensures that every ad dollar placed returns the best results for her clients.

Leszek Lekstan
Leszek Lekstan

With 17 years of experience in eCommerce space, Leszek brings in an expertise in both strategic planning and execution. As a former Amazonian building self-service ad products for 3rd party sellers, Leszek currently focuses on clients' Amazon business and marketing efforts there.

Leszek holds an MBA from Darden School of Business at University of Virginia and BS in Finance from Missouri State University.

Amy Huey
Amy Huey

Amy has 20 years experience in communications, product management and project management. While working in the high tech, non-profit and media industries she gained experience working in both nimble start-ups up to huge multi-national organizations. Having worked in numerous cross-functional project management roles, she is savvy at finding ways to help businesses improve their processes and communications.

Courtney Titus Barr
Courtney Titus Barr

With 11+ years of experience with technology startups and marketing leadership, Courtney has focused on forging profitable new paths, including transforming innovative ideas into exponential growth. Courtney is a big picture strategist that is able to connect-the-dots and excel in propelling growth through unique and creative digital marketing strategies. 

Rosie Hausler
Rosie Hausler

Rosie has over 20 years of high tech and digital marketing experience. She has extensive experience implementing numerous direct and channel marketing programs. Rosie has worked in a variety of field marketing, corporate marketing, PR, consumer and sales support positions for companies including Amazon, Cisco Systems, Tandem Computers, Dataman Information Services and The Atlanta Journal and Constitution Newspapers. She has helped dozens of start-up companies in Seattle and the bay area with their growth strategies and marketing programs.

Mandy Levenberg
Mandy Levenberg

Mandy combines her deep consumer understanding of human needs, behaviors and market insights to help brands and companies be sure they are speaking the right language to their target audience. She observes, analyzes, and contextualizes consumer behaviors to help inform new product development, marketing and advertising campaigns and overall branding for corporate and agency clients.

Adriana Flores
Adriana Flores

Adriana is a native Venezuelan marketing consultant. Her areas of expertise includes Global Multi-channel Marketing Campaign Design and Management, B2B and B2C Marketing Program Management, SEM, SEO, Display, Remarketing and Social Media. In addition she is versed in Lead Generation and Marketing Automation, Marketing Operations, Website Analytics, and A/B Testing for middle size, enterprise and non-profit organizations.  

When she is not busy growing businesses and organizations in the marketing world, you will find her hiking the Pacific Northwest with her husband Minor and her dog Uscito. (Cat stays home.) 

Julia Christman
Julia Christman

Julia develops and executes successful marketing strategies and tactics that deliver real results. Working with C-level teams, Julia helps companies identify new market opportunities, product strategies, customer segmentation, messaging frameworks and go-to-market planning. She also helps carry out proven and innovative tactics such as email, social media, online advertising and content marketing to deliver the right message, at the right time.